IFMA-Austin Chapter Newsletter, February 2009

Inside

Performance Review" with Jill Goodwin of the Austin Convention Center

"Cold Call" with Vada Dillawn of Cameron Weeks PR

Chapter Information, and more...

 

  Logistically Speaking                                                                           with Ted Ulmer, editor

Our next major event will be the chapter's annual golf tournament, to be held on Monday, April 6 at the Hills of Lakeway Golf Club.  The shotgun start commences at 12:30.  Registration and sponsorship links are provided further in the newsletter.  If you have committed to either, it is now time to "pony up."

Golf committee chair Trey Gardner repeats his call to arms:

“If you have been in the past or would like to be this year, this golf tournament cannot run without the invaluable help of IFMA volunteers and their generous donations.  As always we need help with 'goodie bag' material for the players.  If you have anything you want to donate like gifts, towels, cozies, etc., we would love to have them. We also need volunteers for the “day of the tournament” to help at the player sign-in table, to sell mulligans, setup before the tournament, and other tasks.  Please let me know if you are willing.”  Your superb golf committee is:

Trey Gardner – tgardner@rockford-texas.com, 512-416-4315
Daryl Miller – dmiller@southwestsolutions.com, 512-336-1328
Mike Daniels – mike@innovative-tx.com, 512-835-1184

Our next chapter luncheon will be this Thursday, Feb. 12.  Join us at 11:30 at Crowne Plaza as STG Design presents "Sustainable Best Practices."  Reservations are required; use the link later in this publication. Many thanks to Formaspace for sponsoring the event.  Both of the presenters are LEED AP designates.

Speaking of LEED AP...   the credentialing program is being overhauled.  This will impact those who aspire toward the designation, as well as those who already possess the designation.  Read more.

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                  IFMA-Austin is now on Facebook and Linked In!

                  Being social animals, we figured IFMA Austin should

                  get up to speed on "Social Media."  Click & look!  >>




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Guest sponsorship pool.
  New information from past president Shannon Schiermann: 

"Occasionally IFMA Austin has potential professional members that attend our Program Meetings or functions as guests.  From their standpoint attending our function gives them the opportunity to see what IFMA Austin is about and to decide if joining our Chapter is a true benefit for them. 

The Austin Chapter of IFMA would like to offer to our Associate members the opportunity to sponsor a professional guest who would like to attend one of our functions.  This would benefit the guest as they will not incur any personal expense to attend an IFMA function, and it will benefit IFMA to have a sponsor to act as host and spend time with a potential professional member at the function.  The sponsor will also have the opportunity to introduce the guest(s) to other professional members.

We are forming a Guest Sponsorship Pool for Associate Members who would like to participate.  When we are informed that we will have a potential guest attending a function we will contact members from the Sponsorship Pool to host a guest.

Please contact me at shannon_schiermann@symantec.com or at 512-433-3384 if you are interested in getting in the sponsorship pool.

We are hoping that this effort will give potential professional members more incentive to try us out, and at the same time us the opportunity to connect with them and encourage them to join our Chapter."

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Zero Waste?  Austin recently became the first city in Texas to adopt a zero waste policy. 

The city has committed to reducing per capita solid waste sent to landfills and incinerators by 20 percent by 2012 and diverting 90 percent by 2040.  The resolution unanimously approved by the Austin City Council lays out a framework to work toward the goals.  Austin's solid waste strategic plan was more than a year in the making.  The cities of San Francisco and Seattle also have aggressive policies to reduce solid waste.

Further on, be sure to read chapter president Mark Wendland's update on Austin Energy's proposed energy resource 2020 plan.  IFMA-Austin will have something to say, and you are invited to contribute.


New, Renewing & Rejoining Members (Year Joined):
Gaines Bagby (R) CBRE (05) Todd Coleman (R) Texas Building Services (04)
Anthony Collier (R) Austin Convention Center (08) Audrey Franklin (R) Spacetime Studios (07)
James Gray (R) UT System (07) Joy Jamail (N) American Relocation & Storage (09)
Betty Lyles (N) Texas Building Services (09) Ellen Matson (R) National Instruments (02)
John McGimsey (R) Lonestar Supplies (07) Paula Pacotti (N) Student (09)
Katarzyna Prieve (R) Priebe Security Services (07) David Thomas (R) Austin Convention Center (07)
Amy Weldon (R) Clean Scapes LP (08) Donnie Wise (R) MAXIMUS Inc. (04)

If we missed you, please let us know!


Get Ready to Grip it and Rip it

The 2009 IFMA-Austin Open

Monday April 6

              
                                                      Sponsor                       Team Entry

 

2008-09 IFMA Austin

Board of Directors

President Mark Wendland
1st VP and Treasurer Pete Stein
2nd VP David Thomas
3rd VP Scott Slaughter
Past President Shannon Schiermann
Chapter Administrator Jim Coles

Committee Chairs
 
Webmeister J.R. Howard
Newsletter Ted Ulmer
Programs Co-chairs Cathy Barclay
Amy Weldon
Sustainability Chair David Thomas
Public Relations Chair Vada Dillawn
Sponsorship Co-chairs Todd Coleman
Betty Lyles
Membership Co-chairs Scott Slaughter
Shannon Schiermann
Golf Chair Trey Gardner
Golf Co-chairs Mike Daniels
Daryl Miller
Treasurer Pete Stein
Community Service Amy Weldon
Directory Chair John McGimsey

Administration:

The Austin chapter of IFMA

2525 Wallingford Drive, Suite 13-A

Austin, TX 78746

www.IFMA-AUSTIN.org      Local
www.IFMA.org                   National

             February Luncheon

           "Sustainable Best Practices"
 

A presentation by

STG Design


Thursday, Feb. 12 @ Crowne Plaza



NE corner of IH 35 & Hwy. 290 E.

 

$25.00 members / $30.00 guests    

 Reservations required.
RSVP here (click)
 

Brought to you by:


 
 

 
  "Performance Review" A regularly featured interview with a chapter professional member.  
 
    Meet Jill Goodwin, Public Events Manager for the Austin Convention Center

Provide some insight on your Employer/Company's core function/service.  
We provide exhibit and meeting space for any type of event: state and local association meetings/conferences; boat, car & home shows; sporting events such as basketball, volleyball and roller derby; proms, dances and other social functions, and even dinner for 5,000 people.

Here are some interesting facts about the convention center:

We have events scheduled anywhere from nine to 20 years in advance.  Our furthest definite booking ends on 1/12/18 but the furthest prospective booking ends 3/18/29.

In the Rotunda, we have artwork on display (formerly trash including shoes, glasses, etc.) that was removed from Waller Creek during the construction in 1992.

We have more than 10,000 chairs in inventory.

We can have sporting events and classroom-style events at the same time.

The entire convention center is wireless.

Our freight elevators can handle up to 12,000 pounds, or a fully-loaded forklift.

Identify Company's total number, sq. ft., types, and locations of offices, e.g., corporate, industrial, owned, leased, downtown, suburban, local, regional.
The convention center is
881,400 gross square feet that covers six downtown city blocks.

Identify Company’s total number of employees.   
241.

What are your primary job functions?
My group sets up & tears down for every single event, plus all custodial & recycling.  We are working on our LEED-EB certification as well as implementing the OS1 cleaning program.

     

How long have you been in the FM field?  Education, certifications?
I’ve been in the FM field for approximately 17 years.  Started out as a project accountant for a huge project at Motorola and spent 12 years there in various capacities.  After that, I spent a few years in both non-profit and for-profit healthcare, working on JCAHCO in Plant Operations.  Now I’ve switched gears to work for the City of Austin.   I have a BA in Journalism (don’t get any ideas about the newsletter!).  I plan to take the CFM exam by March 15, 2009.

Who do you report to?
Operations Manager, David Thomas

Who reports to you? 
I have three supervisors and one coordinator who report directly to me, and about 70 FTEs and temps who ultimately report to me.

What functions do you outsource?
None at this time.

Describe your recycling program, if applicable.
We have a robust recycling program that I would love to show off to anyone who would like to see it.  Our recycling quantities vary on the number of events and number of visitors to the building, but these are some of our numbers:

Paper – Since Oct. 1, we have recycled 3,263 pounds of paper.
Aluminum & plastic – Since Oct. 1, we have recycled 443 pounds.
Cardboard - We bale and recycle about 15 bales of cardboard per week.
Pallets – on average, we recycle 20-30 wooden pallets per week.  Since Oct. 1, we have recycled 361 pallets, or more than 18,000 pounds of wooden pallets.

We are working on a compost-able dumpster for our food waste.  Currently, our in-house food vendor donates numerous pounds of food to one of the local soup kitchens.  They also provide china service or greenware (corn starch or bamboo) to our clients who want an earth-friendly solution for their banquets or food-related events.

Water – our clients & visitors are encouraged to fill up their own water bottles from the water fountains & dispensers.  The cups we use appear to be clear plastic, but they are made from corn starch.

For our exterior cigarette receptacles, we use crushed glass (beer bottles) from 6th Street.

Our latest furniture, modular furniture and carpet purchases have all contained post-consumer content or are fully recyclable.  Our trash cans, patio furniture and folding tables are made out of aluminum.

Describe any energy conservation measure you have implemented in your facilities.
We have implemented numerous conservation measures in our facility, in preparation for our LEED-EB performance period.  Some of the highlights include a massive lighting retrofit to install LEDs in our exhibit halls, more accurate programming of our BAS system, roof replacement and an Energy Star rating of 100 for our type of facility.

Identify some FM challenges you face within your organization.
(
Editor: Jill left this space blank, probably knowing that David would be reading it!)

Identify some challenges the FM industry as a whole must face in the near future.
D
ealing with the constant reality of outsourcing FM operations;
Becoming more efficient in our operations and providing better service to our customers;
Dealing with “brown” buildings and properties.

What are some of your hobbies and interests outside work?                                 
Gardening, live music, Longhorns football!

Thank you, Jill! 
 



"Cold Call
"    with Vada Dillawn of Cameron Weeks PR                     

"Cold Call" is a regularly featured interview with a chapter associate member.  Vada is our chapter PR chairperson.

Tell us about your company.
I am a publicist with CameronWeeks Public Relations (www.cameronweeks.com), a division of BlabberMouth PR.  For more than two years, I have had the pleasure of representing CWorks Systems ( www.cworkssystems.com), a leading developer and provider of facility management systems, also known as CMMS (computerized management maintenance systems).

Describe your company's core competency.
CameronWeeks PR is the leading PR agency for complex technologies and industries.  We develop strategies and campaigns and implement tactics for emerging, established, and rapidly expanding organizations throughout the world.  As a non sector-specific agency, CameronWeeks is the premium PR agency for an array of complex technologies and industries, including biotechnology, finance, economic development, IT, nanotechnology, and software.

CWorks Systems develops and supports facility management systems worldwide.  Its facility management systems (CMMS) are competitively priced and its main CMMS products, CareWorks, CWorks Plus, and CWorks SQL provide an inexpensive, efficient method for collecting and retrieving facility management data.  Customized operational reports generated by the CWorks CMMS provide management with the necessary information and tools to make informed decisions and to improve the operational efficiency at their facility.
 

Describe your primary job functions.  
My primary function is advocating for my client.

Describe an average day.
I wish I could say average.  Each day is different. I guess it would be something like this: writing pitches; talking to editors and reporters and answering their questions; advising clients on marketing/PR strategy; editing/writing copy for websites, bylines, and email blasts; monitoring deadlines; preparing editorial calendars on issues related to my clients; determining speaking / award opportunities for clients; meeting with clients.

What type of clients do you work with?
We are industry diverse and represent both for–profit companies and non-profit organizations.

What percentage of your work and clients is local/regional/national?
50% national, 45% statewide, 5% international.

How long have you been in this field?  Tell us briefly about your career, education, certifications.
I am a licensed attorney but I have been in PR field for more than 3 years.  Before that, I worked as a solo practitioner and in the public sector working as General Counsel for the Texas Senate Jurisprudence Committee, as legislative aide for the Texas House of Representatives, and for the Texas Auditor’s Office.  I also hold an MBA from Texas State and BBA in Finance from UT.

Tell us about an interesting situation encountered related to your current work, and the end result.
The most interesting situation I have encountered was being able to watch the filming of a commercial for CWorks on location in Kauai, Hawaii.  The island was beautiful but I quickly found out that filming a commercial is slow, laborious work and not as glamorous as it sounds.

What’s the best lesson you’ve learned from a client?
I have been fortunate to have some of the best clients around. Two best lessons: #1) Indeed, the client is always right because they know their industry better than you do and also have a true stake in the outcome; #2) Listen to your client.  Try and determine their needs and wants and work to help them accomplish their goals.

How's business right now?
Business is great as companies realize the value of PR and third party credibility.  Research has shown that successful companies do not reduce their marketing/PR budget especially during economic slowdowns.  Such reductions are often the kiss of death to a company.

Identify some challenges in your industry.
Ying and Yang. Public Relations is invaluable because it garners a company third-party credibility.  Journalists do not always report what you want them to report; they are under an ethical duty to report what they consider newsworthy.  This is also the challenge in PR, i.e., getting the coverage and placement that you want for your client.  Even though your company has the greatest story in the world to tell, coverage is not guaranteed.  If a client wants guaranteed coverage, they should spend it on advertising.

Tell us about your personal life, family, hobbies and interests outside work.
I have a wonderful husband of 21 years and four beautiful children that keep us both very b-u-s-y. 

I also serve on three different boards including Classical Radio 89.5 KMFA, Austin Classical Guitar Society (which performs concerts from the most distinguished international artists in the world), and on the advisory board of Austin Asset Management Co., a fee only personal wealth management firm.

I used to do a lot of running including 10Ks and a half-marathon, but I am lucky if I get to jog once in a week.

Can we quote you on that?
A coach well-known to our family – and I can’t say who -- has a saying:  "Excuses are for Losers."

I tell this to my kids every time they come up with excuses about grades, science fair projects, failure to clean room, etc., etc.  They just smile.

Thanks, Vada!

                                                                      #                 #                   #

 

Austin Energy’s Proposed Energy Resource 2020 Plan

 by Mark Wendland, chapter President

Austin Energy (AE) is developing an energy plan to meet Austin’s electricity needs for the next decade.  The utility has developed a Draft Generation and Carbon Reduction Plan to meet City Council mandates for renewable energy and to reduce carbon emissions, while meeting high reliability standards and keeping electricity rates low. 

AE’s plan to meet the requirements of the 2007 Austin Climate Protection Plan is as follows:

  • By 2020 obtain 30% of energy needs from renewables, including 100 MW of solar generation;

  • By 2020, achieve 700 MW of peak energy demand savings through energy efficiency and load shifting

  • Achieve carbon-neutrality for all new power generation.

The Resource Guide is available here: http://www.austinsmartenergy.com/downloads/AustinEnergyResourceGuide.pdf

The Fact Sheet is available here:  http://www.austinsmartenergy.com/divison.php?page=learn_more&sub=fact_sheet      

At the upcoming March 12th IFMA luncheon, Austin Energy’s Deputy Director, Michael McCluskey, will be our guest speaker.  Austin Energy wants to hear your input.  Here is your opportunity to ask any questions you have regarding the proposed plan. 

Austin Energy has been in the process of hosting Town Hall meetings throughout the city.  I will make the schedule available once Austin Energy’s schedules are updated. 

Within a week, Austin Energy plans to provide IFMA Austin a web link.  This link will contain the latest updated information including FAQs.  I will advise once this link has been added to the IFMA Austin website. 

Austin Energy plans to make plan recommendations to the City Council in early summer 2009. 

My intention is to provide Austin Energy a formal consolidated IFMA Austin response. Do you have any concerns or recommendations you want noted?  Please provide these to me by COB Friday, March 20, 2009.           

Thanks,

Mark Wendland, CFM, RPA, FMA

President, Austin Chapter of IFMA

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